This video is mostly performance. It begins with a shot of a keyboard, writing on a clear background then forms over the shot. This links technology to the electronic style of music immediately. Another mid shot of the vocalist is shown as if from behind some graphs and futuristic touch sensative screenless computer, this further links with the music genre and style. This mise en scene complies with Goodwins theory linking the music to the video. The lead vocalists face is beaten suggesting a fight or agression, this links the style of music strongly to the genre and music. Smoke and lights are in the following shots are reminiscent of the bands live performance but also the ropes also suggest that they are descending...
The band then enter a full live performance showing the whole band playing in a dark crypt which connotes evil, religion and opinion.
A shot at 2:16 is my favourite shot of the video because of the energy that the sudden movement brings to the video as well as the sharp movement which compliments the acute, sharp and electric sound.
Close ups of the members or the band (especially the Vocalist) and the screen time allocated to the lead Vocalist also coinside with Goodwins Theory. These close ups are also contrasted with the long isolating shots of the band in the crypt.
The narrative structure of the video is linear and at the end of the video the Vocalist walks into 'the light' to end the video as if the bands performance had saved him from the dark that they were decending into earlier in the song., however this is simply my interpretation.
The band members wear black, technical clothing. It is made of the sort of fabric that seems like gore tex or similar sports performance clothes. This connotes the technallity of the band. This shows clear influence from technology and techno/dubstep genres. They also wear jeans which links back to a rock style genre, jeans have been endorsed by punks, rockers and blues genres over the years and represent culture. The mixture of technology and culture is the esence of the band.
The lighting of the video is very black and white with lots of white light contrasted complately by darkness. This ccreates an industrial atmosphere which in turn relates to machinery and hence technology, further directly linking the music to the genre. Shooting the video in this light creates a contrast between the style of the connotations of the video and the location. The location is a crypt. This is very reminiscent of a classic metal video where religion connects strongly to the teack and lyrics and often the bands exaggerated views. Here the band are being therefore linked back to the roots of metal making the band appear much more cultural than the music may immediately sound.
The track has lyrics that are agressive and are very direct to the audience. The lyrics talk about the human race and the power within our species. The lyrics suggest a common enemy and the video portrays us, the audience as being on the same side as the band. This gives an invigourating feeling and a sense of power. This relates to technology in that they use power and the represent wealth and hence power. The concept of power is very much also remeniscent of the Metal genre. Bands such as Iron Maiden have lyrics that are directly about the human race, power and war. Enter Shikari use lyrics of a similar (if more modern) style for the same effect as Iron Maiden. This use of electronic sounds with this style of music creates a post modern style of agression and unity as a race. This contrasts entirely to the use of electronic sounds in other genres.
Close ups enhance the emotion and anger that the song presents giving a great impact to the viewer.
The song concludes with the vocalist of the band walking into a white light. This relates the video back the the religious location and the roots of the Metal genre that has influenced the band.
